Disney Takes Inside Track to China's Film Industry

Disney Takes Inside Track to China's Film Industry

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Interactive Video

Business

University

Hard

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The transcript discusses the growing importance of the Chinese movie market, which is poised to become the largest globally. Disney aims to navigate local regulations by producing films locally. Bob Iger highlights the vast potential of the Chinese market, emphasizing the large number of people who can afford to visit Disneyland. Despite concerns about China's economic slowdown, Disney remains optimistic about its investments, particularly in Shanghai Disneyland, which is expected to attract millions of visitors.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the overall outlook for Disney's business in China according to the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What has been the trend in box office and theme park attendance in China despite economic concerns?

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