Puma CEO Sees a Mixed Fourth Quarter on Covid Restrictions

The transcript discusses Puma's strategic focus on consumer satisfaction over competition, highlighting partnerships with influencers and celebrities. It examines market performance, noting strong recovery in America and challenges in Asia due to the pandemic. The shift to digital retail is explored, emphasizing a multi-channel approach. The impact of the pandemic on consumer behavior, with increased interest in individual sports and fitness, is also covered.

In what ways has the market in Asia changed post-pandemic according to the text?

What are the challenges Puma faces in the sports sector during the pandemic?