Heineken Partners With China Resources Beer

Heineken is investing in the Chinese beer market, the largest globally, despite challenges such as market evolution and competition from local and premium brands. The investment reflects a trend of foreign interest in China due to its size and growth potential. However, past attempts by companies like Asahi have faced difficulties. The trade war may influence market openness, with China showing signs of opening sectors like the auto industry, possibly as a defense strategy.

What was the outcome of Asahi's investment in the Chinese beer market?

In what ways has the trade war influenced China's beer industry?