Expedia CEO: Travel Is at Top of List for Consumers

Expedia CEO: Travel Is at Top of List for Consumers

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the strong demand in the travel industry, highlighting a structural change in consumer spending with travel at the forefront. It covers marketing strategies adapting to this demand, focusing on long-term customer value. The use of AI and machine learning in personalizing travel experiences is emphasized, with a mention of ChatGPT integration in travel apps to enhance user interaction. The company is investing in technology to maintain a competitive edge and improve customer experience.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some of the new features introduced for consumers in the last year?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How is the integration of ChatGPT expected to change the travel experience?

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