JibJab: Do They Know the Secret to Viral?

JibJab: Do They Know the Secret to Viral?

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

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The transcript discusses the evolution of viral content before YouTube, the shift from advertising to a freemium model, and the impact of YouTube on licensing. It highlights the importance of using technology for storytelling and the challenges of creating engaging content amidst serious news. The company has adapted by focusing on E-cards and exploring new platforms, while maintaining a large, diverse team. Future prospects include potential TV projects and addressing current events in a balanced manner.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges did the creators face when trying to encapsulate the year's events in their content?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways did the team innovate with E-cards and messaging apps?

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