Marketing - What Components do products include?

The video tutorial explores the concept of products and their components. It begins by discussing how different companies meet various needs with diverse products. The core component of a product is identified as the main item or service offered. Accessories, packaging, branding, and warranties are also highlighted as essential components that add value to a product. Each of these elements contributes to defining what a product truly is.

What is the core item or service in a product?

What are accessories in relation to a product?

Why is packaging considered an important component of a product?

How does branding affect a product?

What role does a warranty play in the value of a product?