The Hottest Trends in Advertising

The video discusses the significance of NFL programming in advertising, highlighting its role in live sports broadcasting. It explores CBS's involvement with NFL programming and the impact of advertisers dealing with NFL-related scandals. The rise of fantasy football and mobile usage is examined, along with trends in online video and advertising. The video also touches on the challenges faced by companies like Yahoo in monetizing their audience.

How do advertisers respond to social aspects of scandals in the NFL?

What trends are emerging in mobile usage for fantasy sports?

What are the implications of the growth in online video advertising?