Health Tracker Startup Oura Brings on New CEO

Health Tracker Startup Oura Brings on New CEO

Assessment

Interactive Video

Business

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses Aura's smart ring, focusing on its unique features and benefits, particularly in sleep health. It covers the leadership transition to Tom, highlighting his qualifications and the company's growth strategy. The impact of sports partnerships and future prospects, including a potential IPO, are explored. The macroeconomic environment's influence on Aura and the importance of women in leadership roles are also discussed.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the primary health benefits associated with sleep mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the form factor of a ring provide advantages over other wearable technologies?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What qualities were sought in the new CEO for Aura, and why was Tom chosen?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the significance of sports partnerships for Aura's growth strategy.

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Aura aim to change population-level health with its technology?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does the macroeconomic environment pose for Aura, and how might it benefit from them?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the current percentage of women holding board roles globally, and what can be done to improve this?

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