Ben Silverman on Working With Apple, Future of Content

The transcript discusses a new show produced in partnership with Apple, highlighting its unique format and star-studded cast. It explores the future of content distribution, emphasizing the need for an updated TV Guide and the role of media platforms. The discussion also covers trends in movies, TV, and digital content, and the importance of network branding. Additionally, it details President Obama's appearance on Bear Grylls to address climate change, showcasing the power of content to influence behavior.

In what ways does the teacher see the future of content evolving with new distribution platforms?

What significance does the teacher attribute to President Obama's appearance on Bear Grylls' show?

How does the teacher perceive the impact of content on public behavior and awareness?