6th Annual Pedigree Adoption Drive Teams Up With Carrie Underwood

John Antone, marketing director for Pedigree, introduces the company's efforts to support animal shelters, highlighting the Pedigree Adoption Drive and the creation of the Pedigree Foundation. Over the past five years, Pedigree has donated over $5 million to shelters and helped thousands of dogs. In 2010, Pedigree partnered with Carrie Underwood for her Play On Tour, leveraging her passion for animals to further their cause.

What is the primary goal of Pedigree's mission as mentioned in the introduction?

• To promote dog shows

• To open more animal shelters

• To provide loving homes for dogs

• To increase sales of dog food

How much money has Pedigree donated to shelters and breed rescue organizations over the past five years?

• More than $1 million

• More than $3 million

• More than $5 million

• More than $10 million

What is the purpose of the Pedigree Foundation?

• To assist with providing homes for dogs

• To organize dog shows

• To train dogs for police work

• To sell dog food

Who is Pedigree partnering with for the Play On Tour?

• Taylor Swift

• Carrie Underwood

• Beyoncé

• Adele

Why was the partnership with Carrie Underwood considered a natural fit?

• Because she owns a dog food company

• Because she is an animal lover

• Because she lives in New York City

• Because she is a famous singer