Jeffrey Immelt on Running GE After the Sept. 11 Attacks

The transcript covers a career journey at GE, starting in sales and marketing, leading to a CEO role. It highlights the challenges faced during 9/11, including aviation and insurance issues, and the anthrax scare at NBC. The narrative emphasizes stress management and decision-making in crisis situations.

What motivated the speaker to join GE and what were their initial expectations?

Describe the challenges the speaker faced when selling plastics.

How did the events of 9/11 impact the speaker's role at GE?

What decisions did the speaker have to make regarding airline bailouts after 9/11?

What was the speaker's reaction to the anthrax incident at NBC?