How to Start a Craft Beer Company

The video discusses the connection between Ireland and America in the context of craft beer. It highlights the historical ties and the influence of American craft brewers on the Irish craft beer scene. The speakers explore the concept of 'Irish Yankee,' a blend of US craft beer innovation with traditional Irish brewing. They emphasize the importance of experience in brewing and the unique position of Irish Yankee in the market.

In what ways do the speakers suggest that Irish brewing can benefit from American craft beer traditions?

What challenges are mentioned regarding the establishment of new breweries in Ireland?