Law of 29

Law of 29

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video tutorial discusses effective communication with customers, emphasizing that merely sending a message does not guarantee it will be received or understood. It introduces the law of 29, a marketing theory suggesting that a company must send promotional messages 29 times to convert a potential customer into an actual one. The tutorial also explains the concept of drip marketing, a strategy involving consistent messaging over time to achieve customer conversion.

Read more

2 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

What does it mean for a message to be received but not understood or remembered?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does drip marketing relate to the law of 29?

Evaluate responses using AI:

OFF