Marketing - What is Return on Investment

The video tutorial explains the concept of Return on Investment (ROI) and its significance in business growth. It covers the steps to calculate ROI, including determining the initial investment, understanding profit margins, and estimating sales volume. By analyzing these factors, businesses can make informed decisions on which ideas to pursue for optimal growth and success.

Why is it important to know how much money is needed to get a product off the ground?

What can be concluded once the ROI is calculated?