JCDecaux China Sales Almost Back to Pre-Covid Levels: Co-CEO

The transcript discusses the impact of COVID-19 on advertising revenues, highlighting a recovery in China but ongoing challenges in the UK, USA, and Germany. It explores structural changes in the industry, including a shift towards programmatic advertising, and emphasizes the resilience and future potential of outdoor advertising despite reduced street audiences.

What percentage did organic revenue decline by?

How has the audience in Shanghai Metro changed from pre-COVID levels?

What was the percentage increase in domestic Chinese advertising revenues in Q4 of last year?

What impact did the pandemic have on the Tesco supermarket advertising franchise in the UK?

Which markets are still struggling to recover to pre-COVID levels?

What actions are being taken to adjust advertising contracts due to reduced audience numbers?

How is programmatic advertising expected to change the media landscape?