Stock shots of Christmas shoppers in Bristol during pandemic

The video discusses the dynamics of live interactions, focusing on how respondents react in real-time scenarios. It highlights the importance of understanding these interactions for effective communication and analysis.

What is the primary focus of live responses?

• To capture real-time reactions

• To record pre-planned answers

• To predict future trends

• To analyze historical data

How are live responses typically collected?

• Via real-time interaction with respondents

• By analyzing social media posts

• Through surveys conducted after an event

• Using pre-recorded interviews

Which of the following is NOT a method of gathering live responses?

• Focus groups

• Live polling

• Instant feedback tools

• Pre-recorded surveys

What is one major benefit of using live responses?

• They provide delayed feedback

• They offer insights into immediate reactions

• They are always accurate

• They eliminate the need for data analysis

In which field are live responses particularly impactful?

• Historical research

• Real-time marketing

• Fiction writing

• Traditional media