Adidas To Pay 50K Division 1 College Athletes To Endorse Product

Adidas is launching a program to allow up to 50,000 Division One athletes to become paid endorsers, marking the first major sports brand to do so. The exact payment details are not yet disclosed, but the program is set to roll out within the next year.

What is currently unknown about the endorsements offered by Adidas?

When does Adidas plan to roll out their endorsement program?