3Pas Studios CBO on Role of Celebrities in Meta's Threads

The transcript discusses Meta's new platform, highlighting its rapid growth and success in onboarding users. It explores how brands are leveraging the platform for storytelling, emphasizing the use of text and engagement. The conversation touches on monetization strategies and future growth, with a focus on advertising and brand engagement. Additionally, it compares the platform's position with Twitter, noting Twitter's challenges and future plans.

What are the expectations surrounding the launch of Meta's new platform?

How has the onboarding process for users been described?

What statistics were mentioned regarding the number of subscribers on the platform?

In what ways are brands adapting their storytelling on the new platform?

What are the potential monetization strategies mentioned for the new platform?

What challenges do brands face in engaging audiences on this new platform?

How does the discussion around Twitter's future relate to Meta's new platform?