WPP CEO Sees Forces to Challenge Google, Facebook

The video discusses the dominance of tech giants like Facebook and Google, the challenges they face, and potential competitors such as Amazon and traditional media. It highlights Amazon's influence in e-commerce and advertising, and the response of traditional media and other companies to these tech giants. The video also touches on the impact of e-commerce on retail dynamics.

Which companies are considered the main competitors to Facebook and Google in the media landscape?

• Twitter and LinkedIn

• Netflix and Hulu

• Microsoft and Apple

• Amazon and AOL

What is one of the main concerns of traditional media companies regarding their content?

• High production costs

• Limited return from content usage

• Lack of digital presence

• Decreasing readership

What percentage of product searches in the United States are conducted through Amazon, according to the research?

• 75%

• 65%

• 55%

• 45%

How does Amazon's strategy with voice-controlled devices potentially affect the market?

• By increasing the cost of devices

• By limiting device availability

• By promoting only Amazon products

• By discriminating on price

What is a unique aspect of JD.com's merchandising strategy?

• It focuses on second-hand goods

• It only sells private label products

• It exclusively sells brand new goods

• It offers the lowest prices in the market