Bulgari to Add Stores in China as Jewelry Demand Remains 'Strong': CEO

Bulgari to Add Stores in China as Jewelry Demand Remains 'Strong': CEO

Assessment

Interactive Video

Business, Social Studies

University

Hard

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The transcript discusses Bulgari's market performance, highlighting strong demand in China despite a global slowdown. It addresses the impact of Hong Kong protests on luxury sales, noting that growth in mainland China offsets losses. The future of Hong Kong as a luxury destination is uncertain, but past resilience suggests recovery. Bulgari navigates political sensitivities in China by respecting sovereignty and employing local teams. The transcript also touches on the negative effects of trade wars on the global economy, emphasizing the importance of open markets for economic growth.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the upper middle class in China for Bulgari's sales?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Bulgari plan to navigate the political sensitivities in China?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact do trade wars have on Bulgari's business according to the text?

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