Spring's Role at Apple WWDC

The video discusses the integration of iMessage for developers, highlighting its potential for enhancing mobile shopping experiences. Spring's role in facilitating direct-to-consumer sales through mobile apps is explored, emphasizing the seamless integration of social experiences in shopping. The impact of Apple Pay on conversion rates is analyzed, with insights into optimizing mobile retail strategies. Lessons learned and industry insights are shared, focusing on improving customer experiences and leveraging data for better outcomes.

How does the company ensure a great customer experience on their platform?

What lessons does the company take from its data to help brand partners improve their online presence?

What qualities make Apple an incredible partner for the company?