Alex Laskey: How behavioral science can lower your energy bill

The video discusses the importance of energy awareness and the impact of energy consumption on climate change. It highlights a behavioral science experiment that showed social pressure can effectively reduce energy use. The speaker introduces Opower, a company that uses behavioral science to help people save energy, resulting in significant savings. The video emphasizes the potential of behavioral science in achieving energy efficiency and calls for changes in utility regulation to encourage energy savings.

How much money has been saved by homeowners and renters through the initiatives mentioned?

What is the significance of the letter received by Harriet and her husband?

What is the main message the speaker wants to convey about energy use and conservation?