Keexs, redefining sneakers in Nigeria

The video discusses the rise of sneaker culture in Nigeria, led by young Africans embracing this fashion trend. Jadeek Baeh, co-founder of Keeks, shares his personal journey of creating a sneaker brand that caters to Nigerians. Keeks focuses on using vegan leather and Afrocentric designs, addressing local needs like easy-to-clean shoes for dusty roads. The company aims to inspire other entrepreneurs in Nigeria and Africa, demonstrating that dreams can start small and grow. Keeks emphasizes innovation, community support, and empowerment through its products.

What is the significance of sneakers according to the first section?

• They are a form of personal expression.

• They are just a fashion trend.

• They are only for sports activities.

• They are a symbol of wealth.

What challenge did Jadeek Baeh face growing up?

• Finding shoes that were affordable.

• Finding shoes that were durable.

• Finding shoes that fit his size.

• Finding shoes that were stylish.

What inspired Jadeek Baeh to start making his own shoes?

• A desire to start a business.

• A lack of stylish shoes in his size.

• A passion for fashion design.

• A need for more comfortable shoes.

What material does Keeks use for its products to ensure easy cleaning?

• Vegan leather

• Canvas

• Synthetic fabric

• Genuine leather

What is one of the missions of Keeks as mentioned in the third section?

• To inspire and empower other entrepreneurs in Nigeria and Africa.

• To create a luxury brand for the elite.

• To become the largest shoe manufacturer in Africa.

• To export shoes to international markets.