Mesfin Tasew Bekele, CEO of Ethiopian Airlines

The video discusses the increasing competition in the airline industry, highlighting the emergence of new carriers like Riyadh Air. It emphasizes the importance of developing a strong internal strategy to maintain a competitive edge. The focus then shifts to Ethiopian Airlines' involvement in establishing Nigeria Air, a joint venture with the Nigerian government. Ethiopian Airlines will hold a 49% stake and manage the airline, aiming to create a successful national flag carrier for Nigeria, similar to their successful model in Togo.

What is a key strategy for maintaining a competitive edge in the airline industry?

• Increasing the number of flights

• Forming alliances with all competitors

• Developing internal capacity and strategy

• Lowering ticket prices

What percentage stake does Ethiopian Airlines hold in Nigeria Air?

• 51%

• 49%

• 30%

• 25%

What is the primary objective of establishing Nigeria Air?

• To create a national flag carrier for Nigeria

• To compete with Ethiopian Airlines

• To increase tourism in Nigeria

• To reduce flight costs

Which joint venture is mentioned as a successful model for Ethiopian Airlines?

• ASKY Airlines in Togo

• EgyptAir

• South African Airways

• Kenya Airways

What is Ethiopian Airlines' role in the management of Nigeria Air?

• They will oversee ticket sales

• They will handle marketing strategies

• They will manage the airline operations

• They will provide financial support only