Google Has Destroyed Its Competition: AG Garland

The transcript discusses Google's anticompetitive conduct in the ad tech industry, highlighting its control over key elements of the digital ad buying process. Google manipulates auction mechanics and forces the use of its tools, weakening competition. The company controls technology for ad space sales, tools for advertisers, and the largest ad exchange. This results in lower earnings for website creators and higher costs for advertisers.

What are some of the actions Google has taken to maintain its dominance in the ad tech industry?

• Supporting open-source ad tech solutions

• Reducing the use of its tools by advertisers

• Manipulating auction mechanics

• Encouraging competition among rival technologies

Which of the following best describes Google's conduct in the ad tech industry?

• Promoting transparency

• Engaging in exclusionary conduct

• Supporting small businesses

• Encouraging fair competition

Which of the following is NOT one of the elements of the digital ad buying process controlled by Google?

• Largest ad exchange

• Tool for advertisers

• Technology for website publishers

• Social media advertising platforms

How does Google's control over the ad tech industry affect website creators?

• They can bypass Google's tools

• They have more advertising options

• They earn less revenue

• They earn more revenue

What is the impact on advertisers due to Google's control over the ad tech industry?

• Advertisers have more choices

• Advertisers can use any ad exchange

• Advertisers pay more

• Advertisers pay less