What method does Walkers Crisps use to generate new flavors?
How New Business Ideas Manifest Themselves Within a Company

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Business
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11th Grade - University
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Hard
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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Market research
Trial and error
Customer surveys
Focus groups
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which environment is crucial for fostering original ideas within a company?
Strict hierarchy
Competitive atmosphere
Open dialogue and supportive culture
Isolated workspaces
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a USP in the context of business?
A unified service plan
A unique selling point
A universal sales pitch
An unverified sales process
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did Dyson gain a competitive advantage in the market?
By increasing advertising
By inventing the bagless vacuum cleaner
By reducing prices
By expanding globally
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a common strategy for keeping products fresh in the market?
Complete redesign
Slight adaptations
Increasing product size
Reducing production costs
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which company is known for building its business model around a single successful product?
Samsung
Microsoft
Apple
Sony
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What challenge do new businesses face when introducing new ideas?
Excessive funding
Overwhelming market share
Lack of customer awareness
Established brand loyalty
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