IL MAKIAGE on AI's Disruption of the Beauty Industry

The video discusses Ill Makiage, a digital beauty platform, highlighting its growth and success in the beauty market. The company leverages technology and consumer insights to innovate and expand globally. Despite challenges, it aims to transform the beauty industry by shifting consumer purchases from in-store to online through advanced technology like AI and hyperspectral recovery. The future plans include launching new brands and expanding international presence.

What is the primary factor driving Ill Makiage's profitability?

• Low production costs

• High retail prices

• Aggressive marketing strategies

• Unique technology approach

What is the main challenge Ill Makiage faces as it continues to grow?

• Maintaining product quality

• Reducing operational costs

• Continuing innovation and consumer engagement

• Finding new retail partners

What is Ill Makiage's stance on being acquired by larger beauty companies?

• They are undecided

• They have already been acquired

• They prefer to remain independent

• They are actively seeking acquisition

What percentage of Gen Z and millennials still purchase makeup in physical stores according to the McKenzie report?

• 90%

• 30%

• 50%

• 70%

How does Ill Makiage plan to address the knowledge gap in online beauty shopping?

• By offering discounts

• Through machine learning and data science

• By opening more physical stores

• By partnering with influencers

What is the current international business percentage of Ill Makiage?

• 10%

• 25%

• 50%

• 75%

What unique technology does Ill Makiage use to determine the perfect foundation color?

• Augmented reality

• Hyperspectral recovery

• Virtual reality

• 3D scanning