Apple's Latest iPhones Could Counter Trade War Impact: Wedbush's Ives

The transcript discusses Apple's upcoming event, focusing on the iPhone 11 Pro and Pro Max, highlighting camera technology and market demand. It analyzes pricing strategies, especially in China, and the impact of consumer upgrade trends. The discussion also covers Apple's competitive strategy against Samsung and other low-cost competitors, emphasizing the importance of the upgrade cycle and future services.

What is the main focus of Apple's upcoming product launch?

• New color options

• Increased storage capacity

• Battery life improvements

• Camera technology

What is the expected price for the iPhone Pro Max?

• $899

• $999

• $1199

• $1099

Why might Apple consider price discounts in China?

• To compete with local brands

• To introduce a new model

• To increase online sales

• To clear old stock

What trend is affecting the frequency of iPhone upgrades?

• Shorter battery life

• Longer upgrade cycles

• More frequent software updates

• Increased repair costs

What is Apple's strategy to maintain its market position?

• Reduce product prices

• Enhance customer services

• Expand into new markets

• Focus on hardware innovation