Volkswagen Aims to Keep Profitability at 2018 Level This Year, Says CEO

The transcript discusses the challenges faced by Volkswagen, Porsche, and Audi in maintaining profitability despite rising sales. It highlights the impact of WLTP changes and currency fluctuations. The market outlook remains challenging, with Brexit and the China-U.S. trade deal being critical factors. The company is optimistic about maintaining profitability through new technology investments and product launches. The importance of a stable Brexit and a favorable China-U.S. trade deal is emphasized. The company aims for a 5% sales growth and plans to cut costs incurred from the WLTP changeover.

What were the main challenges Volkswagen faced in maintaining profitability in 2019?

• Rising fuel prices affecting sales

• Increased competition from new car manufacturers

• Headwinds from WLTP changeover and currency issues

• Decline in consumer interest in luxury cars

Why is Brexit a critical issue for Volkswagen?

• The UK is a major market for Volkswagen's luxury brands

• Volkswagen plans to open a new factory in the UK

• The UK government is offering tax incentives

• Brexit will lead to a decrease in car production costs

How does Volkswagen view the potential resolution of the China-U.S. trade tensions?

• As a minor factor with little impact on their business

• As a potential opportunity to increase market share

• As a threat to their existing market dominance

• As irrelevant to their global strategy

What is Volkswagen's sales growth target for the year, and what does it depend on?

• 10% growth, depending on new model launches

• 5% growth, contingent on positive trade outcomes

• 3% growth, based on increased marketing efforts

• 7% growth, relying on cost-cutting measures

What strategy is Volkswagen employing to manage costs from the WLTP changeover?

• Increasing production to offset costs

• Implementing a smoother transition process

• Raising car prices to cover costs

• Reducing workforce to save expenses