Is Piracy Helping Game of Thrones?

The video discusses the popularity of Game of Thrones and its high piracy rates, exploring how piracy might contribute to the show's cultural buzz and consumer behavior. It highlights studies suggesting that piracy can lead to increased support for media. The video also addresses HBO's access issues, which contribute to piracy, and discusses the impact of knockoffs on brand value and consumerism.

What was one of the main reasons Game of Thrones became the most pirated show in 2012?

• The DVDs were released before the episodes aired.

• It was not available on any streaming platforms.

• It had a large fan base eager to watch it.

• The show was not aired internationally.

How did Game of Thrones director David Petrarca view piracy?

• As a threat to the show's success.

• As a way to generate cultural buzz.

• As a minor issue not worth addressing.

• As a reason to stop producing the show.

What did studies suggest about people who download media?

• They are more likely to support media financially.

• They only download media and never pay for it.

• They prefer streaming services over physical media.

• They are less likely to purchase legitimate media.

What is one of the main challenges HBO faces with Game of Thrones?

• International airing delays.

• Too many streaming options.

• High production costs.

• Lack of interest from viewers.

What is a Veblen Good?

• A product that increases in desirability as its price increases.

• A product that is always in high demand regardless of price.

• A product that is only valuable when it is rare.

• A product that decreases in value as its price increases.

What is the impact of cheap knockoffs on a brand?

• They have no impact on the brand.

• They make the brand more exclusive.

• They enhance the brand's value.

• They disassociate the brand from its value.

What is a common reason people buy knockoffs?

• To save money.

• To avoid legal issues.

• To own a unique product.

• To support the original brand.