Hotel Tonight CEO Sees Opportunity in Mobile Bookings

The video discusses the evolution of a hotel booking service that initially focused on mobile solutions for last-minute bookings. As mobile became mainstream, the company expanded to accommodate all types of bookings, responding to customer and hotel partner needs. Despite competition from other online accommodation sites, the company sees this as an opportunity to innovate and improve service. They emphasize working with select partners to ensure quality and are open to including alternative accommodations.

What was the initial focus of Hotel Tonight when it started?

• Expanding into non-hotel accommodations

• Improving marketing efficiency

• Focusing on mobile bookings for last-minute needs

• Partnering with every hotel available

Why did Hotel Tonight decide to expand its services beyond last-minute bookings?

• To respond to customer demand for more booking options

• To improve conversion rates

• Because of a decline in mobile usage

• Due to a threat from Airbnb

What advantage does Hotel Tonight claim to have over larger online travel agencies?

• Lower prices for bookings

• A focus on marketing efficiency

• A strong emphasis on product innovation

• A larger number of hotel partners

How does Hotel Tonight ensure quality in its accommodation offerings?

• By focusing solely on last-minute bookings

• By only working with vetted partners that meet their service standards

• By partnering with every available hotel

• By offering the lowest prices

What is Hotel Tonight's approach to including non-hotel accommodations?

• They prioritize price over quality

• They avoid non-hotel accommodations entirely

• They focus on personally vetted and quality accommodations

• They include all available non-hotel options