Why Discovery's Acquisition of Scripps Makes Sense
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Business
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University
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Hard
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5 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What valuation metrics are mentioned as indicators of a fair value for TV networks?
Price-to-Earnings (PE) and EBIT
Price-to-Sales and EBIT
Price-to-Cash Flow and EBIT
Price-to-Book and EBIT
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary focus of the consolidation discussed in the video?
Expanding into digital content
Combining unscripted TV networks
Acquiring international networks
Merging sports networks
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How has cord-cutting affected the TV networks mentioned in the video?
It has had no impact
It has led to a decline in top-tier networks
It has increased their viewership
It has improved their advertising revenue
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What future opportunity is highlighted for TV networks in terms of distribution?
Increasing sports content
Developing direct-to-consumer services
Expanding linear bundles
Focusing on international markets
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What advantage might a combined company have in the pay TV distribution market?
Increased bargaining leverage
More sports content
Better international reach
Higher advertising rates
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