Subway Closes Hundreds of U.S. Locations

The video discusses Subway's decline due to increased competition from fast-casual chains like Chipotle and new sandwich chains such as Jersey Mike's and Jimmy John's. Subway's strategic shifts, including delivery services and logo redesign, are explored, along with challenges like the Jared Fogle scandal. The rise of local and regional sandwich players offering fresher options is also highlighted.

What is one of the main reasons Subway is facing challenges in the market?

• Increased competition from fast-casual restaurants

• Limited store locations

• Lack of new menu items

• High pricing strategy

How has Subway attempted to adapt to market changes?

• By introducing a new loyalty program

• By expanding internationally

• By focusing on delivery services

• By reducing store sizes

What was one of the marketing challenges Subway faced in recent years?

• A lack of social media presence

• A failed advertising campaign

• A logo redesign that went unnoticed

• A shortage of ingredients

What is a key factor that attracts customers to new sandwich chains?

• Lower prices

• Fresher and locally sourced ingredients

• Longer operating hours

• More advertising

What is ironic about Subway's 'Eat Fresh' slogan in the current market context?

• Subway has stopped using the slogan

• Other chains are perceived as fresher

• The slogan was never popular

• Subway no longer uses fresh ingredients