Matching Values throughout the Supply Chain

The video discusses how major retailers, like Walmart, are leading sustainability efforts by pushing these values through their supply chains. Consumers are increasingly aligning their spending with companies that share their values, particularly focusing on sustainability. This trend extends to employees, especially millennials, who prefer to work for companies that reflect their values and are willing to take pay cuts for such alignment.

Which company is mentioned as requiring its suppliers to report on their sustainability performance?

• Amazon

• Walmart

• Target

• Costco

What is becoming a major differentiator for consumers when choosing products?

• Sustainability performance

• Advertising

• Brand popularity

• Price

Why are consumers increasingly aligning their spending with certain companies?

• To follow trends

• To get discounts

• To support local businesses

• To match their values with the company's values

What is a significant factor for millennials when choosing a workplace?

• High salary

• Company size

• Location

• Sustainability and social responsibility

What are millennials willing to do to work for a company that aligns with their values?

• Change careers

• Take a small pay cut

• Relocate

• Work longer hours