VOICED: Pakistan woos Western buyers with daring catwalk fashions

Islamabad's first Fashion Week showcases daring designs by university students, aiming to attract foreign buyers and boost Pakistan's economy. Despite security concerns deterring Western business, the event seeks to revive the textile industry, which is crucial for the national economy. Global inflation challenges profitability, but the fashion sector remains vital. Although international buyer presence is limited, organizers hope to highlight Pakistan's vibrant culture and foster economic recovery.

What is the primary goal of Islamabad's first Fashion Week?

• To attract foreign fashion buyers

• To celebrate cultural heritage

• To showcase traditional Pakistani clothing

• To promote local tourism

Why is Islamabad considered a safer location for hosting Fashion Week compared to other cities in Pakistan?

• It has a larger population

• It is closer to the textile factories

• It is the cultural capital of Pakistan

• It has more embassies and better security

What percentage of Pakistan's export revenue is generated by textiles?

• 30%

• 45%

• 60%

• 75%

What challenge is the fashion industry in Pakistan facing due to global inflation?

• Decreased demand for luxury items

• Lack of skilled designers

• Rising costs of materials and labor

• Increased competition from neighboring countries

What is the hope of the organizers despite the limited number of international buyers at the event?

• To host the event annually

• To launch a new fashion magazine

• To improve Pakistan's global image

• To establish a new fashion school