Amazon Fresh Expands to U.K.

The video discusses Amazon's entry into the grocery market, focusing on its strategy to attract more Amazon Prime members and its competitive pricing. It highlights the challenges Amazon faces in the US market and its plans for expansion. The video also covers Amazon's financial strategy, its impact on competitors, and its partnership with Morrison in the UK.

Why is Amazon entering the grocery market?

• To increase their Prime membership

• To focus on luxury goods

• To compete with Walmart

• To diversify their product range

What is a key feature of Amazon's grocery delivery pricing model?

• Free delivery for Prime members only

• Free delivery for all orders

• Free delivery for orders over £40

• Flat delivery fee for all orders

How does Amazon's grocery pricing compare to its competitors?

• More expensive than most competitors

• Priced the same as the cheapest competitor

• Priced below the cheapest competitor

• Priced above the average market price

What is Amazon's approach to potential losses in the grocery market?

• They avoid any losses

• They can handle short-term losses

• They focus on immediate profits

• They rely on government subsidies

Which UK grocer benefits from Amazon's grocery service rollout?

• Asda

• Morrison

• Lidl

• Tesco