What Twitter Can Learn From LinkedIn

What Twitter Can Learn From LinkedIn

Assessment

Interactive Video

Business, Other

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses market reactions to companies investing in R&D versus share buybacks, highlighting the positive market response to growth prospects. It contrasts IBM's financial strategies with Facebook's growth approach and examines LinkedIn's impressive user growth metrics. The challenges Twitter faces in user growth and onboarding are analyzed, with lessons drawn from LinkedIn's success. Finally, the discussion touches on Facebook's transparency issues and user data handling.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the market's general reaction to companies investing in R&D and capital expenditures?

The market prefers companies that focus on share buybacks.

The market rewards companies with growth prospects investing in R&D.

The market is indifferent to companies' investment strategies.

The market punishes companies that invest in R&D.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does LinkedIn's user growth compare to Twitter's?

Twitter's user growth is faster than LinkedIn's.

LinkedIn shows strong growth outside the United States, unlike Twitter.

Twitter has a clearer user value proposition than LinkedIn.

LinkedIn's growth is primarily within the United States.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge Twitter faces in terms of user experience?

Users find it easy to connect with family and friends.

Users have a clear understanding of what to expect when joining.

Users are satisfied with the current user interface.

Users struggle with onboarding and finding relevant content.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What impact does management instability have on Twitter?

It has no impact on the company's growth.

It causes challenges in following a clear plan.

It results in a stable work environment.

It leads to consistent product development.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What lesson can Facebook learn from LinkedIn regarding business transparency?

To avoid transparency in its business operations.

To focus solely on user growth within the United States.

To clearly communicate how it uses user data.

To be more mysterious about its business model.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do users generally feel about Facebook's handling of their data?

Users are completely satisfied with Facebook's data handling.

Users are unaware of how Facebook uses their data.

Users are concerned but continue to use the platform.

Users have stopped using Facebook due to data concerns.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor in Facebook's continued success despite privacy concerns?

A decline in daily active users.

Increasing time spent on the platform and ad revenue.

Decreasing user engagement over time.

A lack of interest from advertisers.