How the MLB is Transitioning in the Digital Age

How the MLB is Transitioning in the Digital Age

Assessment

Interactive Video

Business, Social Studies, Physical Ed, Information Technology (IT), Architecture

University

Hard

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The transcript discusses the decline in TV ratings for the World Series, attributing it to diverse viewing options rather than market size. It highlights baseball's strong local and national presence, the importance of digital media, and technological advancements like player tracking and instant replay. The role of apps in fan engagement is emphasized, with a focus on the game's core value. The discussion also covers digital media strategies in sports and the dynamics of the World Series.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason mentioned for the decline in TV ratings for the World Series?

Poor weather conditions

Lack of interest in baseball

Fans watching through various digital platforms

Increased ticket prices

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does baseball's local and national viewership compare to other leagues?

It is not mentioned

It provides twice the impact

It is equally significant

It is less significant

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What technological advancement is being implemented to enhance the baseball viewing experience?

Virtual reality headsets

Player tracking technology

Augmented reality glasses

3D holograms

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main goal of the instant replay system in baseball?

To entertain fans with replays

To ensure accuracy in umpire decisions

To increase game duration

To replace umpires

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is the at BAT app most successful on?

Windows

Blackberry

Android

iOS

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is considered the biggest asset of BAM?

The game of baseball itself

The number of downloads

The app's user interface

The advertising revenue

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the speaker view the competition in digital media among sports?

As a reason to stop digital expansion

As a non-issue

As a chance to improve

As a threat to baseball