A Look at Consumption During China's Golden Week

The video discusses China's economic challenges, focusing on consumer behavior during the National Day holiday. Despite stimulus measures, domestic demand remains weak, with consumers becoming more value-conscious. Club Med adapts by offering innovative experiences like indoor skiing in Shanghai. Trends show a shift towards spending on activities and experiences. The economic outlook depends on boosting consumer confidence.

What is the main issue with consumer spending during the National Day holiday in China?

• There is no data available on consumer spending.

• Consumers are not traveling at all.

• Consumers are spending more than usual.

• Travel numbers are high, but spending per traveler is low.

What strategy is suggested for businesses like Club Med to attract price-sensitive consumers?

• Develop new experiences and products.

• Offer the same services as before.

• Increase prices significantly.

• Focus solely on luxury services.

What has contributed to the rising popularity of winter sports in China?

• Government restrictions on other sports.

• The construction of outdoor ski resorts.

• A decrease in the cost of winter sports equipment.

• The Beijing Winter Olympics.

What is the trend in consumer spending preferences in China?

• Spending more on material goods.

• Prioritizing spending on activities and experiences.

• Saving money and avoiding all spending.

• Investing heavily in real estate.

How does the indoor ski facility near Shanghai appeal to consumers?

• By offering low-cost skiing options.

• By providing year-round outdoor leisure activities.

• By offering free skiing lessons.

• By being the only ski facility in China.