Disney Takes Inside Track to China's Film Industry

The transcript discusses the growing importance of the Chinese movie market, which is poised to become the largest globally. Disney aims to navigate local regulations by producing films locally. Bob Iger highlights the vast potential of the Chinese market, emphasizing the large number of people who can afford to visit Disneyland. Despite concerns about China's economic slowdown, Disney remains optimistic about its investments, particularly in Shanghai Disneyland, which is expected to attract millions of visitors.

What is one of the main reasons Disney is focusing on local production in China?

• To improve film quality

• To increase the number of films produced

• To bypass local regulatory restrictions

• To reduce production costs

According to Bob Iger, how many people live within a 3-hour trip to Disneyland in Shanghai?

• 200 million

• 500 million

• 150 million

• 330 million

Why does Bob Iger believe that a slowdown in China's economy won't affect Disney's business?

• Due to high ticket prices

• Because of low operational costs

• Due to government subsidies

• Because of the large number of potential visitors

How much has Disney and its local partner invested in the Shanghai Disneyland project?

• 4 billion dollars

• 7 billion dollars

• 5.5 billion dollars

• 3 billion dollars

What trend has been observed in the Chinese entertainment sector despite economic concerns?

• Decrease in theme park attendance

• Stagnation in box office growth

• Surge in theme park attendance and box office

• Decline in movie production