How Important Is Tech to Enticing in New Golfers?

The video discusses the challenges and opportunities in the golf industry, focusing on the role of technology in enhancing understanding and consumption of the sport. Despite a decline in participation, consumption is rising, especially among youth. The video also touches on the impact of the Zika virus on Olympic participation and concludes with predictions for the British Open.

What is the primary focus of the speaker in making golf more accessible?

• Promoting golf through social media

• Enhancing the understanding of the game through technology

• Increasing the number of golf courses

• Reducing the cost of playing golf

According to the speaker, what is more important than participation in golf?

• Sponsorship deals

• Consumption of golf content

• Number of golf tournaments

• Golf equipment sales

What is one of the strategies mentioned to reinvigorate interest in golf?

• Focusing on youth engagement

• Building more golf courses

• Offering free golf lessons

• Reducing membership fees

Why are some golfers choosing not to participate in the Olympics?

• Concerns about travel expenses

• Dislike of the Olympic format

• Lack of interest in international competitions

• Preference for major tournaments over Olympic gold

Who are the two golfers predicted to perform well in the British Open?

• Dustin Johnson and Zach Johnson

• Phil Mickelson and Jordan Spieth

• Tiger Woods and Rory McIlroy

• Brooks Koepka and Justin Thomas