Macy's Uses Gift Cards to Lure Shoppers on Black Friday

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Business, Information Technology (IT), Architecture
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University
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Hard
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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the expected number of people shopping on Black Friday according to the National Retail Federation?
100 million
131.7 million
200 million
150 million
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which brand is Macy's focusing on for sustainable growth?
Gucci
Karl Lagerfeld
Adidas
Nike
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is one of the strategies Macy's is using to attract price-sensitive shoppers?
Offering free shipping
Providing $10 gift cards
Launching a new app
Hosting exclusive events
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What percentage discount was expected on consumer electronics during Black Friday?
15%
27.2%
30%
40%
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a potential future concern for consumers regarding product pricing?
Rising tariffs
Increased competition
Higher shipping costs
Limited stock availability
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