Guinness Storehouse hoping global award will deliver visitor boom in 2024

The transcript discusses a significant year of recovery for the organization, highlighting their achievements in the World Travel Awards, which are considered the Oscars of the travel industry. They have previously won awards for Europe's Leading Visitor Experience and the Leading Beer Tour Experience. This year, they reached a pinnacle by winning the world's leading tour experience, competing against renowned attractions like the Taj Mahal and Walt Disney Resort. The speaker expresses pride in the team and emphasizes the award's importance for the city and tourism in Ireland.

What is the World Travel Award often compared to in the travel industry?

• The Grammy Awards

• The Oscars

• The Nobel Prize

• The Pulitzer Prize

In which year did the organization win Europe's Leading Visitor Experience?

• 2022

• 2015

• 2010

• 2020

Which of the following attractions was NOT mentioned as a competitor for the world's leading tour experience?

• The Taj Mahal

• The Eiffel Tower

• The Great Wall of China

• The Walt Disney Resort in Florida

What recent achievement is highlighted as the pinnacle for the organization?

• Winning the Leading Cultural Experience

• Winning the Leading Adventure Tour

• Winning the world's leading tour experience

• Winning the Leading Beer Tour Experience

What is the significance of the award for the city and tourism in Ireland?

• It increases local business profits

• It enhances the city's global reputation

• It reduces travel costs

• It boosts local employment