Bettman: NHL Setting New Revenue and Attendance Records

Bettman: NHL Setting New Revenue and Attendance Records

Assessment

Interactive Video

Business, Physical Ed

University

Hard

Created by

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The transcript discusses the impact of the Canadian dollar's decline on revenue, highlighting growth across various platforms such as sponsorship, licensing, and media. It emphasizes digital and international growth, particularly through a partnership with MLB Advanced Media, which has become a significant revenue generator. The NHL's jersey deal with Adidas is also covered, focusing on design and fan engagement.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What factor has slowed down revenue growth according to the speaker?

Decrease in fan engagement

Decline in the Canadian dollar

Increase in competition

Higher operational costs

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is identified as having the fastest growth?

Digital platforms

International events

Sponsorship

Licensing

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary reason for partnering with MLB Advanced Media?

To reduce operational costs

To distribute live out-of-market games

To redesign team uniforms

To enhance player performance

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected outcome of the NHL's partnership with BAM?

Increased ticket sales

Improved player training programs

Expansion of international events

Enhanced fan engagement through digital content

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the NHL's stance on the new jersey designs with Adidas?

They are uncertain about the changes

They plan to switch to another brand

They have complete confidence in Adidas

They expect radical changes