Showtime Used to Make Just Pennies in China. Not Anymore

The transcript discusses Showtime's international licensing deals, highlighting their strategy to sell shows in major territories like the UK, France, and Australia. It emphasizes the growing interest in premium programming and the potential for significant deals in China, despite challenges like piracy. The Showtime brand is gaining recognition, and there's optimism about future growth in the Chinese market.

Which countries have shown significant interest in Showtime's shows according to the first section?

• Brazil, Argentina, Chile

• Canada, UK, Germany, Italy

• Spain, Portugal, Greece

• Japan, South Korea, India

What is the current strategy for Showtime's streaming service in major territories?

• Sell the service independently

• Bundle with other networks

• Focus on premium programming sales

• Offer free trials

Why is the show 'Billions' considered significant for Showtime's expansion in China?

• It features Chinese actors

• It is a comedy series

• It has a large fan base in Europe

• It is the first major sale in China

What has been a major challenge for American television in China?

• High production costs

• Lack of interest

• Strict censorship

• Rampant piracy

What is the expected trend for American television in China over the next five years?

• Decline in viewership

• Stagnation in growth

• Complete market exit

• Significant growth