Streaming Services Crack Down on Password Sharing

The video discusses the financial impact of password sharing on Netflix and cable companies, estimating billions in losses. It explores consumer-friendly solutions like regular password changes and two-factor authentication to curb sharing without annoying users. Netflix's strategy focuses on nudging users to stop sharing while maintaining user satisfaction. The video also highlights the risk of increased piracy if sharing restrictions become too strict, especially in markets with high piracy rates.

What is the estimated percentage of Netflix users who use someone else's password?

• 5%

• 20%

• 10%

• 15%

Which method is NOT mentioned as a technique to prevent password sharing?

• Regular password changes

• Voice recognition

• Two-factor authentication

• Fingerprint authentication

What is Netflix's primary interest regarding password sharing?

• To strictly enforce password policies

• To increase subscription prices

• To expose their shows to as many people as possible

• To reduce the number of users

In which regions is piracy still notably high despite the presence of paid video services?

• North America

• Europe

• Asia Pacific and Latin America

• Australia

What could be a consequence of companies being too strict with password sharing policies?

• A rise in piracy

• Increased subscription rates

• More users subscribing legally

• A decrease in content quality