Netflix Will Use Microsoft to Launch Ad-Based Service

The transcript discusses Netflix's new ad-supported tier, which involves collaboration with Microsoft for ad sales and technology. Microsoft, not traditionally a major player in video ads, is expanding its ad business, aiming to compete with giants like Google and Facebook. The discussion also touches on whether content or ad-supported services are more crucial for subscriber growth, highlighting Netflix's strategy to increase revenue and user base through ads and reducing password sharing.

What is the primary role of Microsoft in Netflix's new ad-supported model?

• Creating content for Netflix

• Handling customer service

• Developing new shows

• Managing backend ad services

Which company did Microsoft acquire to enhance its ad business?

• Comcast

• Google

• Zander

• Facebook

Which of the following is NOT a competitor mentioned for Microsoft's ad business?

• Netflix

• Amazon

• Google

• Facebook

What is one of the goals of Netflix's ad-supported tier?

• To eliminate ads completely

• To attract more subscribers with a cheaper option

• To offer a more expensive service

• To reduce the number of subscribers

How does Netflix plan to increase revenue aside from the ad-supported tier?

• By partnering with more tech companies

• By reducing content quality

• By cracking down on password sharing

• By increasing subscription fees