Away Luggage Rolls Past $1.4B Valuation

The video discusses Away, a travel brand known for its suitcases with built-in chargers. It addresses challenges faced due to lithium ion battery restrictions and how the company adapted by making batteries removable, enhancing customer loyalty. Away's pricing strategy positions it as a cost-effective alternative to high-end brands. The company manufactures in Asia and is monitoring trade war impacts. Future growth includes expanding beyond luggage into apparel and wellness, focusing on brand experience.

What feature did the early suitcases of the travel brand include?

• Built-in GPS tracking

• Expandable compartments

• Phone charging capability

• Waterproof material

How did the travel brand respond to the lithium-ion battery ban?

• They stopped selling suitcases

• They offered a retrofit program

• They increased prices

• They switched to solar power

What is the travel brand's pricing strategy compared to high-end manufacturers?

• They only sell luxury items

• They focus on budget-friendly options

• They match the prices of high-end brands

• They offer similar quality at a lower price

Where does the travel brand manufacture its products?

• In Europe and South America

• Only in China

• In over half a dozen countries in Asia

• Exclusively in the USA

What future plans does the travel brand have for growth?

• Discontinuing online sales

• Opening stores only in the USA

• Expanding into apparel and wellness

• Focusing solely on luggage