IPO Helps Alibaba Be Seen as Global Company: OC&C Strategy Consultants

The video discusses Alibaba's rapid growth and market dominance, highlighting its strategic pillars focused on globalization, domestic consumption, and big data. The company plans to use IPO funds to expand internationally and invest in new areas. Alibaba is also navigating a competitive e-commerce landscape with innovations like live streaming and retail integration.

What event is highlighted as a significant example of Alibaba's market strategy?

• Cyber Monday

• Prime Day

• Black Friday

• Singles' Day (Double 11)

Which of the following is NOT one of Alibaba's three strategic pillars?

• Increased domestic consumption

• Big data and cloud infrastructure

• Social media marketing

• Globalization

What is the primary purpose of Alibaba's IPO according to the transcript?

• To expand its investor base and become more global

• To focus solely on the Chinese market

• To reduce its market share

• To return money to shareholders

In which region has Alibaba been making acquisitions as part of its international expansion?

• North America

• Europe

• Southeast Asia

• South America

What new e-commerce model is Alibaba investing in to stay competitive?

• Flash sales

• Live video streaming

• Social selling

• Subscription services