What is the primary reason Amazon is focusing on custom silicon?
Amazon Likely To Make Its Own Chips for Kindle, Alexa

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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To compete with Google and Microsoft
To expand into new markets
To increase customer engagement
To enhance performance and reduce costs
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What significant improvement does the Graviton 2 chip offer?
40% performance improvement
30% cost reduction
10% cost reduction
50% performance improvement
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When did Amazon start its custom silicon journey?
2018
2014
2005
2010
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which companies are also making their own chips and have big cloud businesses?
IBM and Oracle
Google and Microsoft
Apple and Facebook
Intel and AMD
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a critical focus for Amazon in the chip industry according to the transcript?
Expanding into new markets
Developing new AI technologies
Reducing environmental impact
Ensuring sufficient supply chain capacity
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